Sunday, February 10, 2013
Week 5, Specimen 1
Analyze: The type above in the word "Peachtree" is an example of a sans serif typeface. The spacing between the letters is wide. The crossbars of the "H" and "A" and the middle strokes of the "E"s are low on the letterforms. The strokes of the letters appear to be pretty uniform in weight. The counters of the "P" and "R" are fairly large.
Classify: Display, Sans Serif
Define: I think the type communicates trendiness and gives a modern feel because of the low crossbars, especially the low middle strokes on the "E".
Comment: I found this specimen on the sign of a high rise in Midtown Atlanta that houses offices and some trendy restaurants. I think the wide spacing and the fact that the type is sans serif and have low cross bars adds to the trendiness of the building.
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